Two Ways to Increase Your Influence
I often teach in my seminars that our whole world revolves around our ability to maintain and develop good relationships. Here are two things I would like to throw your way about this:
Number one is, likeability. Are you a likeable person? People will give you much more opportunity to influence them if they like you. Yet, some people just don't get this. They are total grumps and wonder why no one will follow.
Now, I have a great story related to this. A number of years ago, I went to speak at Cisco Systems. Now my brother-in-law was a buyer for a corporation who used Cisco. So I called him up and asked, "You buy a lot of stuff from Cisco?"
"Yeah, I buy almost exclusively from Cisco.", was his answer.
"Well," I said, "how much?"
"Well, for the last 3 years about 6 million a year, about 20 million total.", he said.
"Why? What is it? Because there's Lucent, Nortel, F1 -- all these different companies. What is it about Cisco? Is it their product, the service? What is it?"
"'Oh no, it's none of that.", he answered.
I said, "Well, what is it?"
''We like their sales guy better."
Right or wrong, moral or immoral, it's a fact that if you want to influence other people you've got to be likable.
The second thing about relationships is this: You've got to be a servant. When was the last time you asked the people you wanted to influence or people you lead in your business, "What can I do for you?" It's the idea of servant leadership, servant influence.
Here is another way to think about it: You are either a hunter or a fisher.
In terms of influence, most people try to come at you, try to influence or try to persuade. What does an animal do when it is being hunted? It runs! Some sales people say 'I can't close the deal.', then Stop hunting! What happens when you fish? You put out attractive bait and animals come. That's what I'm talking to you about, the terms of servant hood. We are attractive people, magnetic people, when we become servants